[14:01 Fri,8.May 2026 by blip] |
Nikon has published its financial results for the past year, as well as an outlook on where management intends to lead the company over the next five years. ![]() Nikon ZR, first Z Cinema camera While mirrorless cameras have been profitable in recent years, Nikon now sees the primary growth potential for 2030 in digital cinema cameras. The goal is to expand the Z CINEMA series by developing digital cine cameras that combine the strengths of Nikon and RED; additionally, the cine lens lineup is to be expanded. By the 2030 fiscal year, the Z-mount lens portfolio is also expected to grow to over 80 models. ![]() Z CINEMA series - currently two-thirds RED However, die-hard RED fans might feel uneasy about the following objective: RED&s network and distribution channels in the cinema industry are to be used to "rebuild the Nikon brand as a cinema camera manufacture." After all, if Nikon becomes more "cine," will there still be enough room for RED? And what will happen to the photo division, the original pillar of Nikon Imaging, if the brand is shifted toward cinema? Perhaps not as much as before. With its medium-term objectives, Nikon is responding to current business developments. As had already become apparent, the last year was not particularly rosy for Nikon; high operating losses were already reported for the third quarter, mainly due to write-downs in the Digital Manufacturing division. Due to the divestment of the motion control subsidiary MRMC, one-time losses were also recorded in the Imaging division in the fourth and final quarter. For the coming year, Nikon expects stable camera sales and revenue, but declining profit margins due to higher costs, partly as a result of the memory crisis. deutsche Version dieser Seite: Nikon will sich als Cinema-Kamera-Marke etablieren |



