After completing the free beta phase launched in
October 2021, Dropbox is now making Replay available to all users. Similar to the review functions in Frame.io or the various video cloud solutions, Dropbox Replay allows multiple people to view a video at the same time (or time-shifted) and provide feedback. In addition, there are options to mark and comment on a specific section of the video in order to exchange feedback between project members and/or clients online.
Dropbox says Replay will also integrate with popular video editing programs such as Adobe Premiere Pro, Blackmagic Design DaVinci Resolve, LumaFusion, WeVideo and Apple Final Cut Pro (coming soon) to seamlessly provide or respond to feedback.
Subscribers to the Plus, Pro, Standard and Advanced models can access additional premium features on demand for €10.80 per month (for annual subscribers) or €13.20 per month (for monthly subscribers). Then, for example, up to 250 GB of files can be uploaded and the following additional functions can be used:
- Video transcriptions and subtitles: View automatically generated transcriptions and subtitles for videos.
- Deadlines: set deadlines for contributor feedback
- Archive: Archive a finished project to Dropbox
In addition to features like live ratings and commenting on an exact timestamp or dedicated video area, Dropbox users on all plans now have access to special commenting features:
- Pinned Comments: Comments can be pinned and labeled as bookmarks to quickly jump back to a specific location.
- Filtered comments: Comments can be filtered by creator name or label.
Tools like Dropbox Replay are clearly here to stay in today's workflows with distributed teams in the cloud. However, integrated solutions are already available in Premiere Pro or DaVinci Resolve via Frame.io or the Blackmagic Cloud. Therefore, in the future, it will be the pricing that will determine the acceptance of such tools. After all, users don't want to be "financially committed" to too many cloud services every month.