The media technology manufacturer Grass Valley, also known for its popular editing program Edius, is for sale. The parent company Belden, which had bought Grass Valley (which had changed hands several times before) only in 2014, had assumed that it would invest in a growth market, a development that had not been confirmed. In addition, Belden had problems with the unpredictable and predictable fluctuations in Grass Valley&s revenues.
Belden&s third quarter 2019 results totaled .3 million, down .5 million from the same period last year. Belden plans to save approximately million annually after the sale of Grass Valley through a savings program.
Belden has appointed JP Morgan to manage the sale process, which is already in negotiation with several potential investors - the final new owner is expected to be announced in a few months. Grass Valley will continue to operate with the current management, including Company President Tim Shoulders, during the sale process and unchanged thereafter.
What does this mean for Edius?
According to a statement by Grass Valley distributor Michael Lehmann-Horn, Grass Valley&s business is highly profitable and will not be sold to a competitor (who might stomp Edius). It should not have any negative impact on Edius:
"The development of EDIUS is not affected by this process in any way, the team remains exactly the same. And in 2020 there will be a new EDIUS version to look forward to (and by the way, there will be another update with new functions very soon)." According to him, there are no plans to switch to a subscription model for Ediususers either.